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Summary: Word of Mouth Marketing: Review and Analysis of Sernovitz’s Book PDF




by BusinessNews Publishing : Summary: Word of Mouth Marketing: Review and Analysis of Sernovitz’s Book

ISBN : # | Date : 2014-11-12

Description :

PDF-559ac | The must-read summary of Andy Sernovitz’s book: “Word of Mouth Marketing: How Smart Companies Get People Talking”.This complete summary of the ideas from Andy Sernovitz’s book “Word of Mouth Marketing” shows how this type of marketing isn’t really about the marketers, or even marketing itself. It’s all about creating happy customers and making them your best advertisers. In his book, the author ex… Summary: Word of Mouth Marketing: Review and Analysis of Sernovitz’s Book


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[Pub.55Xyi] Summary: Word of Mouth Marketing: Review and Analysis of Sernovitz’s Book PDF | by BusinessNews Publishing


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by Peter / Olson : Consumer Behavior: and Marketing Strategy (Mcgraw-Hill/Irwin Series in Marketing)

ISBN : # | Date : 2004

Description :

PDF-153c8 | … Consumer Behavior: and Marketing Strategy (Mcgraw-Hill/Irwin Series in Marketing)


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by William Nissim : The Brand Advocate: A Strategy-Driven Workbook

ISBN : #0595376193 | Date : 2005-12-21

Description :

PDF-2c1e9 | What is a brand advocate and how do you become one? Author Bill Nissim answers these questions and shows you how to become a successful brand advocate in the strategy-driven workbook, The Brand Advocate.In each chapter, Nissim unveils the essentials of branding while encouraging you to reflect on your current situation. More importantly, the book compels you to actively respond to his questions by… The Brand Advocate: A Strategy-Driven Workbook


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[Pub.72XBp] The Brand Advocate: A Strategy-Driven Workbook PDF | by William Nissim


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by Nick Bilton : I Live in the Future & Here’s How It Works: Why Your World, Work & Brain Are Being Creatively Disrupted

ISBN : #0307591123 | Date : 2011-10-04

Description :

PDF-17dc9 | Are we driving off a digital cliff and heading for disaster, unable to focus, maintain concentration, or form the human bonds that make life worth living? Are media and business doomed and about to be replaced by amateur hour?The world, as Nick Bilton—with tongue-in-cheek—shows, has been going to hell for a long, long time, and what we are experiencing is the twenty-first-century version of th… I Live in the Future & Here’s How It Works: Why Your World, Work & Brain Are Being Creatively Disrupted


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by Andrea Sittig-Rolf : Power Referrals: The Ambassador Method for Empowering Others to Promote Your Business and Do the Selling for You

ISBN : #0071597689 | Date : 2008-09-26

Description :

PDF-edc8a | Build your own personal sales force–without spending any money! Sales guru Andrea Sittig-Rolf pushes referral marketing to the next level with her proven Ambassador Method. Power Referrals teaches her step-by-step process of winning over and deploying an army of referral-givers that go out and actually do the selling for you–freeing up the time you need to grow your business. You’ll learn how to… Power Referrals: The Ambassador Method for Empowering Others to Promote Your Business and Do the Selling for You


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[Pub.84WKT] Power Referrals: The Ambassador Method for Empowering Others to Promote Your Business and Do the Selling for You PDF | by Andrea Sittig-Rolf


Power Referrals: The Ambassador Method for Empowering Others to Promote Your Business and Do the Selling for You by by Andrea Sittig-Rolf

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More Clients Lenann McGookey Gardner PDF A753ef185

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Win More Clients PDF




by Lenann McGookey Gardner : Win More Clients

ISBN : #1936672510 | Date : 2013-05-21

Description :

PDF-07ec5 | Where did you get your approach to business development? Is it “what you’ve always done”? Did you model your approach on a successful colleague? Or did you take a class, or two, or ten… or read a few books? Effective as your approach may have been, you need an update now. The world has changed, the way people buy services is different in important ways, and your approach to selling needs to be a… Win More Clients


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Win More Clients by by Lenann McGookey Gardner

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HBR’s 10 Must Reads on Leadership (with featured article “What Makes an Effective Executive,” by Peter F. Drucker) PDF




by Harvard Business Review : HBR’s 10 Must Reads on Leadership (with featured article “What Makes an Effective Executive,” by Peter F. Drucker)

ISBN : #1633694488 | Date : 2011-01-03

Description :

PDF-5ed99 | Go from being a good manager to an extraordinary leader.If you read nothing else on leadership, read these 10 articles (featuring “What Makes an Effective Executive,” by Peter F. Drucker). We’ve combed through hundreds of Harvard Business Review articles on leadership and selected the most important ones to help you maximize your own and your organization’s performance.HBR’s 10 Must Reads On L… HBR’s 10 Must Reads on Leadership (with featured article “What Makes an Effective Executive,” by Peter F. Drucker)


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HBR’s 10 Must Reads on Leadership (with featured article “What Makes an Effective Executive,” by Peter F. Drucker) by by Harvard Business Review

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Price Wars Strategy Winning Customer PDF 84f24167e

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Price Wars: A Strategy Guide to Winning the Battle for the Customer PDF




by Thomas J. Winninger : Price Wars: A Strategy Guide to Winning the Battle for the Customer

ISBN : #0761501649 | Date : 1995-11

Description :

PDF-bc397 | “A real winner”. — Ken Blanchard, co-author, The One Minute Manager”This great book is money in the bank for any business owner!” — Og Mandino, bestselling author and speakerThomas J. Winninger has shown the best in the business how to stay on top. Now he shares the secrets of winning the war against discount outlets and mass merchants…. Price Wars: A Strategy Guide to Winning the Battle for the Customer


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[Pub.18vxg] Price Wars: A Strategy Guide to Winning the Battle for the Customer PDF | by Thomas J. Winninger


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by Bernard Katz : Turn Customer Service Into Customer Sales (Here’s How)

ISBN : #0844226157 | Date : 1999-05

Description :

PDF-a0023 | This is a complete handbook for achieving excellence in customer service. With easy-to-follow, step-by-step procedures for researching, hiring, training, execution and follow-up — all necessities for good customer service — this guide helps businesses of all types use customer service to increase profitability…. Turn Customer Service Into Customer Sales (Here’s How)


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[Pub.79ovp] Turn Customer Service Into Customer Sales (Here’s How) PDF | by Bernard Katz


Turn Customer Service Into Customer Sales (Here’s How) by by Bernard Katz

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Call Center Excellence: Erfolgreiche Call Center im Porträt (German Edition) PDF




: Call Center Excellence: Erfolgreiche Call Center im Porträt (German Edition)

ISBN : #3409125493 | Date : 2004-02-16

Description :

PDF-69068 | “Call Center Excellence” liefert dem Leser eine Fülle von Call-Center-Beispielen über verschiedene Branchenausrichtungen, Größen, Inhouse-/Agentur-Organisationen hinweg, deren Erfolgsrezepte er für seine eigene Praxis nutzen kann…. Call Center Excellence: Erfolgreiche Call Center im Porträt (German Edition)


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by Richard L. Lynch : European Marketing: A Strategic Guide to the New Opportunities

ISBN : #0749406461 | Date : 1992-07-30

Description :

PDF-d50e2 | The aim of this book is to alert the reader to the opportunities that exist within Europe and provide clear guidelines for developing and implementing an effective pan-European marketing strategy. Against a background of the key economic and political changes and the various European markets and cultures, coverage is given to identifying European customers, market segmentation, strategy options, t… European Marketing: A Strategic Guide to the New Opportunities


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[Pub.44kah] European Marketing: A Strategic Guide to the New Opportunities PDF | by Richard L. Lynch


European Marketing: A Strategic Guide to the New Opportunities by by Richard L. Lynch

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by Michael Salmon : Winning More Business in Financial Services

ISBN : #0071791841 | Date : 2012-07-09

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PDF-da3b1 | A step-by-step guide to thriving in an increasingly competitive business climate by optimising existing relationships to meet people you can’t reach on their own and staging, framing, and following through on these referrals…. Winning More Business in Financial Services


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Winning More Business in Financial Services by by Michael Salmon

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by Mark Bowser : Sales Success: Motivation from Today’s Top Sales Coaches

ISBN : # | Date : 2016-08-12

Description :

PDF-9a2ef | Can a book actually help you close more sales? Yes it can! Sales Success is the book that shapes sales careers. With this sales fable, listeners will learn sales strategies used and recommended by members of the sales hall of fame, including Zig Ziglar, Tom Hopkins, and Scott McKain. Discover why sales success happens for the earnest student, and why it doesn’t for the rest. Come along with master… Sales Success: Motivation from Today’s Top Sales Coaches


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Sales Success: Motivation from Today’s Top Sales Coaches by by Mark Bowser

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Erfolgreicher Anzeigenverkauf in mobilen Medien: Eine empirische Analyse zu Verkaufsindikatoren im Mobile Advertising (BestMasters) (German Edition) PDF




by Saskia Meier : Erfolgreicher Anzeigenverkauf in mobilen Medien: Eine empirische Analyse zu Verkaufsindikatoren im Mobile Advertising (BestMasters) (German Edition)

ISBN : #3658082410 | Date : 2014-11-20

Description :

PDF-4463c | Saskia Meier identifiziert Einflussfaktoren auf den Verkaufserfolg in mobilen Medien und erläutert, wie die Verlagsbranche eine gangbare Integration mobiler Endgeräte in ihre Vertriebsstrategien realisieren kann, um sinkenden Auflagen und Anzeigenerlösen entgegenzuwirken. Exemplarisch erfolgt dies am Beispiel eines deutschen Fachverlags. Die Handlungsempfehlungen für die tägliche Vertriebspra… Erfolgreicher Anzeigenverkauf in mobilen Medien: Eine empirische Analyse zu Verkaufsindikatoren im Mobile Advertising (BestMasters) (German Edition)


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[Pub.56aGO] Erfolgreicher Anzeigenverkauf in mobilen Medien: Eine empirische Analyse zu Verkaufsindikatoren im Mobile Advertising (BestMasters) (German Edition) PDF | by Saskia Meier


Erfolgreicher Anzeigenverkauf in mobilen Medien: Eine empirische Analyse zu Verkaufsindikatoren im Mobile Advertising (BestMasters) (German Edition) by by Saskia Meier

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Integrative Explanation Corporate Financial Performance PDF 46f7f738c

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Toward an Integrative Explanation of Corporate Financial Performance PDF




by N. Capon : Toward an Integrative Explanation of Corporate Financial Performance

ISBN : #9401062625 | Date : 2012-10-09

Description :

PDF-d28e9 | This volume is a milestone on our journey toward developing a more comprehensive understanding of the underpinnings of corporate financial performance. Weare concerned with both the factors that cause the financial performance of some firms to be better than others at a point in time and those factors that influence the trajectory of firm financial performance over time. In addressing these issues… Toward an Integrative Explanation of Corporate Financial Performance


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[Pub.94ORx] Toward an Integrative Explanation of Corporate Financial Performance PDF | by N. Capon


Toward an Integrative Explanation of Corporate Financial Performance by by N. Capon

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